Published on 2006-05-08 11:57:53
Mobile Advertising is probably the next coming in advertising business, since mobile is becoming more and more common these days and many users browse from their mobile to read news, check email, ...etc. Many big actors in internet services such Google, Yahoo and Microsoft have already make their entry into mobile business and started providing their services for mobile. This is the first step to launch advertising for mobile, which is to create the services. The mobile market have considerably been expanded in the last years, and in the future it's expected that there will be much more internet users from mobile worldwide.
Google mobile have started by providing Google search engine for mobile for the web, images and still in beta for mobile websites. Recently there were two additions which are the Google news for mobile, GMail for mobile and the personalized mobile home page; a collection of services that rhyme very well with Google's philosophy for providing web services. There will be certainly in the future a migration of more services into mobile. Currently Google didn't reveal any intention to advertise on mobile, but it's certainly in their business plans.
Member of the PHP Magazine Network, Copyright (C) 2005-2008 phpmagazine.net All Rights Reserved