Published on 2007-04-18 22:03:05
TechCrunch just reported that StumbleUpon just signed a term sheet with eBay to be acquired for a price ranged between $40 and $45 million. We have posted last month about StumbleUpon and how it will hit the advertising market, but seeing eBay in the acquisition is a bit surprising and wondering how they will manage this new acquisition for the profit of their business.
According to ComScore StumbleUpon generated 6 million U.S. page views in March, doubling from the prior month and increasing daily with more than 2 million users and 4+ million sites stumbled daily. Is it that profitable to acquire such potential of traffic rather than spending such amounts on advertising ? We'll learn certainly more when the deal is close and eBay will reveal how they will stumbleupon this acquisition. Notice that StumbleUpon has raised close to $1.5 million in seed financing since its launch.
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